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Corporate branding

Applying your new logo to your stationery and marketing material is the first step toward creating a strong corporate brand.

The next step involves creating design guidelines to determine how your logo, particular typefaces, colours, design grids and imagery can be used consistently across all printed and electronic media such as company brochures, websites or signage.

A strong corporate brand reflects a professional organisation which appreciates the importance of attention to detail. Your staff and clients will be confident in your product if your marketing material is well designed, consistent in style and easy to follow.

Robyn can design and manage your brand to reflect your business aims, whether your organisation is in the commercial, government or not-for-profit-sector. If you require a transitional update, she can refine and update your existing brand.

The Corporate Branding folio (left) demonstrates how the consistent use of logo, typography, colour and imagery create a uniform image for the Centre for Economic Development of Australia (CEDA) .

 
corporate identity | corporate branding | websites | publishing | exhibitions
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Copyright 2010 - Robyn Zwar Design